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Lexus: marque history

Lexus

Brand history and model connections.

Toyota’s historical archive identifies Lexus as its luxury marque, introduced in the United States in 1989.

Source and scope

Manufacturer source ↗ · US · 1989; documented in 2012 archive

sectionSub heading image alt="The Lexus brand introduced", paragraph p.mt15. Checked 6 October 2026. Source date: 2012 (archive copyright year; exact publication day unknown).

Timeline

  1. 1989

    The Lexus timeline records the LS 400 and ES 250 at the marque’s 1989 launch.

    Source and scope

    Manufacturer source ↗ · US · 1989

    The History of Lexus, table row headed 1989. Checked 6 October 2026. Source date: not stated (living timeline; publication date not established).

  2. 2005

    The same timeline dates the first sale of Lexus-badged vehicles in Japan to 2005.

    Source and scope

    Manufacturer source ↗ · JP · 2005

    The History of Lexus, table row headed 2005, last sentence. Checked 6 October 2026. Source date: not stated (living timeline; publication date not established).

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